Le Jardin
Pipeline stage
- Customer identified
- Contact made
- Tasting conducted
- Purchase confirmed
- Ongoing purchase
Next action
No active actions. Add one under execution.md.
Vault
3Profile
Company
- Business name: Le Jardin (previously logged as "Luke Jardin" — a mishearing in the original voice transcription; corrected based on the confirmed email domain lejardincafe.com)
- Legal name: unknown
- Business category: Cafe / coffee chain (inferred, not confirmed)
- Website: unknown (email domain lejardincafe.com is confirmed; not independently verified as the business's website)
- Instagram: unknown
- Number of locations: unknown — described only as "a big chain, operates many stores"
- Account owner: unknown
Locations
Location 1
- Location name: Le Jardin shop at MoMA (Museum of Modern Art, New York)
- Address: 1440 Broadway, New York, NY 10018
- Opening date: unknown
- Shipping address: unknown
- Status: Not yet visited. Flagged as the location where the owner is most likely to be found, per information obtained during the 2026-07-22 visit.
Contacts
Contact 1
- Name: Naomi
- Role: Manager
- Email: info@lejardincafe.com
- Phone: unknown
- Preferred channel: Email (planned first outreach channel)
- Decision role: Likely not the final decision-maker — note flags that, being a chain, decision authority likely sits above the store manager level; the owner is the real target
Commercial Information
- Current matcha supplier: unknown
- Estimated monthly usage: unknown
- Payment terms: unknown
- DUNS number: unknown
- Notes: none
Data Quality
- Last verified: 2026-08-04
- Verified by: unspecified field rep
- Open profile questions:
- Who is the owner, and how can they be reached (directly, or via the MoMA shop)?
- Is Naomi the correct point of contact, or should outreach bypass her?
- Total number and locations of Le Jardin stores.
- Legal business name and website.
- Address sourced via web search on 2026-08-04, not yet confirmed by direct customer contact.
Context
Current Situation
Le Jardin is a large coffee chain (formerly logged as "Luke Jardin" due to a voice-transcription mishearing, now corrected via the confirmed email domain lejardincafe.com). On 2026-07-22 our rep visited a Le Jardin location and obtained the contact of the store manager, Naomi, confirmed as info@lejardincafe.com. No outreach or pitch has been sent yet — status is cold. Because Le Jardin operates many stores, we were told the owner (likely the real decision-maker) is most probably found at Le Jardin's shop inside MoMA rather than reachable through a store-level manager. No product interest, needs, or commercial details have been discussed with the customer yet.
Key People
- Naomi — Store manager — Contact obtained 2026-07-22 (info@lejardincafe.com); likely limited purchasing authority as a store-level manager in a multi-store chain
- Owner (name unknown) — Owner / likely decision-maker — Not yet identified or contacted; reported to most likely be found at the Le Jardin shop in MoMA
Customer Needs
- Primary use case: unknown
- Expected volume: unknown
- Flavor preference: unknown
- Color preference: unknown
- Target price: unknown
- Lead-time requirement: unknown
- Packaging preference: unknown
Commercial Assessment
- Current stage: Contact made — a store manager's email has been obtained, but no outreach has been sent and no conversation about matcha has occurred
- Interest level: unknown — no pitch made yet
- Urgency: unknown
- Primary blocker: Owner/decision-maker not yet identified or reached; store manager likely cannot make the purchasing decision
- Buying readiness: unknown
- Opportunity potential: Potentially significant given the multi-store chain structure, but unconfirmed — no volume, usage, or location-count data available
- Main risk: Effort may be wasted if outreach is directed at a contact (Naomi) without purchasing authority instead of the owner
Product Fit
- Preferred SKU: unknown
- Recommended SKU: unknown
- Reason for recommendation: not yet assessed — no product conversation has occurred
- Alternatives: n/a
Open Questions
- Will Naomi respond to an email outreach, and can she introduce us to the owner?
- Who is the owner of Le Jardin, and what's the best way to reach them?
- How many locations does Le Jardin operate, and where?
Current Recommendation
Email Naomi (info@lejardincafe.com) to introduce our matcha offering and request an introduction to the owner. If there is no response, visit the Le Jardin shop in MoMA to attempt to identify and reach the owner directly, since decision authority is believed to sit above the store-manager level in this chain.
Evidence Used
- Timeline event or source reference: le-jardin/timeline/2026-07-22-manager-contact-obtained.md (source: _inbox/2026_08_04_text_note-17.md)
Execution
Active Actions
action-001
- Action: Email Naomi (info@lejardincafe.com) to introduce our matcha offering and request an introduction to the owner / decision-maker
- Type: outreach
- Reason: Naomi is the only confirmed contact obtained so far; success metric is getting the owner's attention for a tasting-session pitch
- Trigger: none — ready to send
- Owner: unspecified field rep
- Priority: medium
- Status: completed
- Due date: TBD
- Approval required: yes
- Agent permission: recommend_only
- Required inputs: Draft outreach email content
- Completion condition: Naomi responds, or the follow-up window elapses with no response
- Created from: _inbox/2026_08_04_text_note-17.md
- Result: Sent via Executables on 2026-08-05: "Complementary Matcha Tasting"
Waiting on Customer
- None yet — no outreach has been sent.
Scheduled Follow-ups
followup-001
- Trigger date: TBD (per source: to follow after emailing Naomi, if no response)
- Condition: No response received from Naomi's email outreach
- Action: Visit the Le Jardin shop in MoMA to attempt to identify and meet the owner directly, since the owner (decision-maker) is most likely to be found there rather than reachable through the store-level manager
- Owner: unspecified field rep
Completed Actions
- None yet.
Notes
12026-07-22 · note
Summary
Context drop (typed note) recapping a 2026-07-22 visit to Le Jardin, a large chain, where our rep obtained the contact of the store manager, Naomi, and confirmed it was an email address (info@lejardincafe.com). Because Le Jardin is a large chain, it was suggested that the owner (the likely real decision-maker) would more probably be found at Le Jardin's shop inside MoMA rather than reachable through the store-level manager. The note also clarifies that the business was previously logged as "Luke Jardin" due to a voice-transcription mishearing; the confirmed email domain (lejardincafe.com) establishes the correct name as "Le Jardin." No pitch or outreach has been sent yet.
Extracted Facts
Fact: Correct business name
- Value: "Le Jardin" (previously logged as "Luke Jardin," a mishearing in the original voice transcription; corrected based on confirmed email domain lejardincafe.com)
- Scope: company
- Status: confirmed
- Source: _inbox/2026_08_04_text_note-17.md
Fact: Manager contact obtained
- Value: Naomi, manager, email info@lejardincafe.com
- Scope: contact
- Status: confirmed
- Source: _inbox/2026_08_04_text_note-17.md
Fact: Chain structure
- Value: Le Jardin is a "big chain" that "operates many stores" (no specific count given)
- Scope: company
- Status: confirmed
- Source: _inbox/2026_08_04_text_note-17.md
Fact: Owner likely reachable at MoMA shop
- Value: We were told the owner would most likely be found at the Le Jardin shop located in MoMA
- Scope: opportunity
- Status: confirmed (as reported information; owner's identity and presence at that location not independently verified)
- Source: _inbox/2026_08_04_text_note-17.md
Fact: Outreach status
- Value: Cold — email contact obtained, not yet pitched
- Scope: opportunity
- Status: confirmed
- Source: _inbox/2026_08_04_text_note-17.md
Customer Commitments
- None identified.
Our Commitments
- None identified (plan, not yet a commitment made to the customer): email Naomi first; if no response, visit the Le Jardin shop in MoMA to attempt to reach the owner.
Questions Raised
- Who is the owner of Le Jardin, and can Naomi provide an introduction?
- Will Naomi forward outreach to someone with purchasing authority, or is a direct MoMA-shop visit required?
Products Discussed
- SKU: none discussed yet
- Use case: n/a
- Feedback: n/a
Original Evidence
- Source channel: note (typed directly into chat feed)
- Source reference: _inbox/2026_08_04_text_note-17.md (referencing prior raw sources Raw/2026_07_22_voice_note_5.md, Raw/2026_07_22_voice_note_7.md, Raw/2026_07_22_text_note_6.md, not present in this CRM)
- Relevant excerpt or transcript timestamp: "Visited Le Jardin, got contact of the manager, Naomi" / "Email address confirmed as info@lejardincafe.com"
Emails
4Complementary Matcha Tasting1 msg
Complementary Matcha Tasting
Hi Naomi,
This is Kai from Verdant Matcha Co., a Japan-based matcha company. We offer highly price-competitive matcha without compromising quality by working directly with local production partners.
I will be visiting NYC area from Japan and we have a few remaining spots for complimentary matcha tasting sessions.
We would really love for your cafe team to try our matcha during this visit, as it is a great opportunity to explore a range of Japanese matcha from different regions and harvest timings without having to travel to Japan.
No worries at all if you are not actively looking to change your current matcha sourcing partner. The session can simply be a learning experience for your team, and you may discover a matcha your customers would love or find inspiration for new drink ideas.
Please let me know if your team would be interested.
Looking forward to seeing you!
Kai
New matcha - complementary matcha tasting sessoin1 msg
New matcha - complementary matcha tasting sessoin
Hi,
This is Kai from Verdant Matcha Co., a Japan-based matcha company. We offer highly price-competitive matcha without compromising quality by working directly with local production partners.
I am reaching out because we have just launched new matcha lineup for 2026 harvest.
We would really love for your cafe team to try our matcha during this visit, as it is a great opportunity to explore a range of Japanese matcha from different regions and harvest timings without having to travel to Japan.
No worries at all if you are not actively looking to change your current matcha sourcing partner. The session can simply be a learning experience for your team, and you may discover a matcha your customers would love or find inspiration for new drink ideas.
Please let me know if your team would be interested. I am also happy to communicate via WhatsApp.
Looking forward to seeing you!
Kai
Mobile/WhatsApp: +81 70-1234-5678
Instagram: https://www.instagram.com/verdant_matcha/
Verdant Matcha Co., Inc.: https://service.verdantmatcha.com/matcha
Office: 2-4-9, Ebisu, Shibuya, Tokyo, Japan 150-0013
Potential Matcha Partnership1 msg
Potential Matcha Partnership
Hi,
This is Kai from Verdant Matcha Co. in Japan. I’m kindly following up on my previous email about a potential partnership for sourcing matcha.
As we continue working with more matcha producers in Japan, we recently added new matcha categories to our offering, giving customers more options across different quality and price ranges.
I would love to stop by and host a complimentary matcha tasting for your team. It would be a great opportunity to experience the quality firsthand and see which products may be a good fit for your menu.
If this sounds interesting, I’d be happy to connect and arrange a convenient time for the tasting.
Thank you,
KaiMobile/WhatsApp: +81 70-1234-5678
Verdant Matcha Co., Inc.: https://service.verdantmatcha.com/matcha
Office: 2-4-9, Ebisu, Shibuya, Tokyo, Japan 150-0013
Free Matcha Tasting from Japan1 msg
Free Matcha Tasting from Japan
Hi,
This is Kai from Verdant Matcha Co., a leading matcha supplier based in Japan.Do you currently serve matcha at your café, or are you looking for high-quality, competitively priced matcha with great taste and a vibrant green color?
We currently supply our matcha to more than 40 partners across the U.S.
I’ll be in the U.S. in May and June, and would love to stop by with complimentary samples for a quick tasting.Our matcha is freshly ground to order in Japan and shipped directly from the factory, helping us maintain both quality and competitive pricing.
Please also feel free to ask me any questions, including about this year’s matcha supply situation and market trends in Japan.
Looking forward to hearing back from your team!
Kai
Mobile/WhatsApp: +81 70-1234-5678
Verdant Matcha Co., Inc.: https://service.verdantmatcha.com/matcha
Office: 2-4-9, Ebisu, Shibuya, Tokyo, Japan 150-0013